Chamber Member of the Week: Love Yourself Boutique
Two years ago, Tammy Martin started selling Paparazzi jewelry outside her home on Facebook Live as a hobby. Fast forward to this summer, and Martin was able to open Love Yourself Boutique, a full-scale brick-and-mortar boutique in downtown Owensboro.
Martin saw other people having success on the internet and decided she wanted to turn her hobby into something more. With a lifelong desire to be her own boss, she was able to step away from her long career in banking and dive into selling jewelry full-time.
“I’ve always loved design and jewelry, but I never thought I could make a career out of it,” Martin said. “At first I joined Paparazzi to get discounted prices on jewelry, but I quickly learned that I loved him too much not to do more.”
Love Yourself Boutique offers rings, necklaces and earrings, but the fun doesn’t stop with jewelry. The store also offers baseball caps, designer hats, umbrellas, handbags, backpacks, cosmetic bags, tumblers, sunglasses, hair clips, key chains and other accessories.
“I saw women having fun on Facebook Live and making money, and it seemed like a great way to earn extra income and pay off debt,” she said. “I never thought having a storefront would happen so quickly.”
The store offers women’s clothing, from casual tops, business tops, dress pants and casual pants to leggings, capris, skorts, biker shorts, dresses, t-shirts, summer tops, blouses and cardigans.
Love Yourself is currently shifting its summer line to prepare for fall and winter wear, offering daily sales. All cycling shorts, skorts and sleeveless tops are 30% off.
Martin keeps an open mind and constantly feeds other ideas and concepts for the store. She and her husband aspire to hire more employees in the future and possibly open another store.
“You name it, and we got it,” Martin said. “There are other things I want to try in the store, and we’ve been considering opening a second store in a nearby community. Community support has been overwhelming; I pitched the idea for the showcase to my viewers (on Facebook), and they were 100% behind me.
These same people are regulars at the store, and Martin is keen to instill self-worth in them and everyone who walks through his doors, hence the name: Love Yourself.
For more information about the store, visit them on Facebook here.
“The reason I came up with ‘Love Yourself’ is because you have to love yourself to love others,” she said. “Why don’t you treat yourself? We have to stop putting ourselves on hold. »
The Chamber Member of the Week program is a benefit for members of the Greater Owensboro Chamber of Commerce. Founded in 1913, the Greater Owensboro Chamber of Commerce has worked for more than a century to provide valuable benefits and services to business and individual members.
Today, with a membership base of nearly 1,000, the Chamber is a guiding force in community and business development initiatives, serving as the business advocacy center for the Greater Owensboro area.
To learn more about becoming a Chamber of the Week member or to inquire about Chamber membership, contact Shelly Nichols, Chamber Vice President, at 270-926-1860 or [email protected]