Josie Gibson’s This Morning dress: where to buy her £30 blue midi dress

Josie Gibson and Craig Doyle have headlined This morning this week, covering Holly Willoughby and Philip Schofield as they enjoy their summer vacation.

Those who enjoy watching the daytime TV show for Holly’s outfits were pleasantly surprised because Josie served up some coveted looks.

Just this week she wore a £29 Nobody’s Child dress and a floral shirt dress from M&S, both of which inspired summer wear.

And for today – which is Josie’s last show of the week before Rochelle Humes takes over tomorrow – the presenter and her stylist have opted for another affordable choice.

The blue shirt dress she’s wearing today is from the lesser-known brand Omelia. Unlike Holly, Josie doesn’t post her outfits on Instagram – but we’ve done the hard work for you and tracked it down.

Where is Josie Gibson’s outfit from and where can I buy it?


For her latest show, Josie opted for another affordable shirt dress. It’s a blue midi from Omelia and costs under £30.

Omelia Long Sleeve Tie Waist Midi Shirt Dress: £29.65,


I love Joey This morning outfit? We think this blue shirt dress from lesser-known brand Omelia is stunning. It has a flowing silhouette, but the tie details will work to accentuate the waist. Best of all, shirt dresses are a big trend for summer, so this one ticks all the boxes.

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Who is Josie Gibson’s stylist for This Morning?

David O’Brien is the head of wardrobe and style presenter for This morning. He styles Josie Gibson in the outfits we see when she presents the show.

How does Josie Gibson style her hair?

Michelle Sultan, aka @hairbymichellesultan on Instagram, is the hairstylist behind most of Josie’s cool locks. Looks like she also did Josie’s mane for her recent This morning appearances too.

Where is Josie Gibson from?

Josie is from Bristol – she’s a reality TV star who won the 2010 Channel 4 series Big brother. Since 2019, she has been one of the regular hosts of This morning segments after starting out as a contest announcer. Due to her popularity with viewers, she often replaces Holly on the couch.

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