Plus Size Women’s Clothing Market – Global Size, Trends, Op …
(MENAFN- GetNews) The global plus size women’s clothing market generated revenue of approximately USD 152.8 billion in 2020 and is expected to grow at a CAGR of over 7.47% during the forecast period of 2021 to 2027 to reach approximately USD 264.4 billion in 2027
Global Plus Size Women’s Clothing Market, 2020-2027 (USD Million)
Plus size clothing is part of the clothing industry with subtle size changes around the world. Plus size clothing for women is increasingly popular among end users and a large number of manufacturers are entering the industry in light of the huge market size and growth opportunities across the globe.
Rapid expansion of online retail
Another major factor expected to boost the global PSWC market during the forecast period is the rapid growth of the e-commerce industry. The global e-commerce retail market in 2018 was valued at around 2.8 Tn and is expected to reach nearly 4.8 Tn by 2022. The growing internet penetration globally coupled with the growing trend of online shopping line among young people, is expected to further stimulate the global market. The main advantages of online shopping are convenience, better prices, great variety, absence of crowds, and others are expected to further support the growth of the market in the years to come. In addition, the availability of a wide range of plus size clothing is another reason predicted to improve the market. Online e-commerce websites such as Amazon.com, Asos, Boohoo.com, Missguided, and others offer a wide array of plus size category options.
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Consolidation of market shares
The major market players are expanding their presence in the global plus size women’s clothing market by introducing new products to the global market. For example, Recently Just My Size (JMS), the Hanes brand launched a new collection of women’s clothing in the United States. The new JMS collection includes colorful and fun clothes to wear for various occasions. The JMS collection includes dresses, pants, leggings, skirts and long vests for plus size women. The collection is available in various Walmart stores nationwide. Manufacturers are focused on gaining market share in the global market due to the significant growth in the large size women’s clothing market.
Major manufacturers are also focused on providing new products to consumers. For example, in June 2019, Adrianna Papell relaunched her first affordable, inclusive size collection. The Weddington Way collection includes 37 silhouettes. The silhouettes are designed for brides and bridesmaids and are available in 24 different colors. The Weddington Way silhouettes are available in sizes 00 to 30. The Weddinton Way clothing is commercially available for less than $ 200. With the relaunch of Weddinton Way, Adrianna Papell aims to expand the collection of chiffon and lace dresses for brides.
Impact of COVID 19
The global economy has been severely affected by the COVID 19 outbreak. In the wake of COVID 19, most of the world’s economies have announced the strict closure of all activities with restrictions on the movement of people. This in turn led to a drastic drop in the demand for decorated clothing at the time. With reduced mobility and the closure of workplaces and other social places, the demand for clothing has declined. The demand for decorated clothing is expected to drop 20% in demand worldwide.
Tops, t-shirts and shirts to lead the industry
Growing demand for tops, t-shirts and shirts around the world, where the t-shirt market was over $ 200 billion in 2020, is propelling the market growth. In terms of value, the tops, t-shirts and shirts segment represented the largest market for plus size women’s clothing in 2020. The segment accounted for just under 35% of the market share in the global global market in the same year. . The growing trend to wear plus size t-shirts, coupled with increasing obesity rates globally, are also contributing factors to the growth of this segment.
Global Plus Size Women’s Clothing Market by Type, 2015 – 2027
- T-shirts & Shirts
- Dresses & Jumpsuits
- Trousers & Jeans
Global Plus Size Women’s Clothing Market by Age Group, 2015-2027
- Under 15
- 15-24 years
- 25-45 years
- 46-60 years
- Over 60
Global Plus Size Women’s Clothing Market by Distribution Channel, 2015 – 2027
- Online channel
- Specialty stores
Global Plus Size Women’s Clothing Market by Company, 2015 – 2027
- Adrianna papell
- Only Carmakoma
- Eloquii Design, Inc.
- Forever21 Inc.
- HanesBrands Inc.
- Hennes & Mauritz AB (H & M)
- PVH Corp
- Punto Fa SL
- Ralph Lauren Corp
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Blog: Plus Size Women’s Clothing Market
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