Say yes to the dress with the opening of the new Saltaire Bridal boutique

Saltaire Bridal will give women the option to choose ready-made dresses for their big day for under £1,000.

The appointment service will offer the bride and three members of her entourage a visit to the boutique for a 90-minute session to help them choose the right dress.

The Victoria Road boutique will open for its first appointment on Tuesday 1 February.

The boutique, spread over two floors, has a walk-in closet and a space where brides can have their photo taken in the dress they ultimately choose to put on their social media. The “pleasure room” is where dresses are displayed for future brides to choose from.

‘White label’ dresses in sizes 6 to 24 are available and cost between £400 and £999. 30-minute appointments are also offered at the boutique for brides to choose the accessories they want for their wedding day.

Model Charlotte Rumsby outside Saltaire Bridal

Owner Tracy Butterfield, who moved to Saltaire from Bedfordshire to open the business, has over 30 years’ experience in the wedding industry and is a founding member of the UK Weddings Taskforce, which has worked with ministers from the government to help the industry.

She said: “It’s really exciting to be part of a heritage site.

“It’s great to open something really special for someone’s special day. I’m very excited and proud to open.

Bradford Telegraph and Argus:

“We want people who come to see us to be comfortable and relaxed. It’s for them and those around them.

“The dresses are out of the box, which means they can take the wedding dress home.

“I draw from the designers I know. I will provide a couture experience that you can afford.

Bradford Telegraph and Argus:

“For me, it’s not just a business, it’s making people happy.

“My story has been working in many different wedding businesses.

“I want people who come to see me to feel good in a wedding dress and be like, ‘I never thought I would feel like this.

“I keep in touch with the brides I’ve cared for too.”

Bradford Telegraph and Argus:

The shop is littered with many nods to Saltaire history and culture and Tracy says she wants to connect with other businesses in the village.

She added: “I want to try to connect with as many things as possible in Saltaire and be part of the community. I want to connect with other businesses.”

Bradford Telegraph and Argus: Owner Tracy Butterfield Owner Tracy Butterfield

To book an appointment, email [email protected] or visit for more information.

Comments are closed.