Women’s boho-chic boutique strolls through bustling Woodway Mall

A bustling boutique with oh-so-NOLA vibes is heading to an equally bustling Houston mall. Hemthe avant-garde women’s clothing store founded in New Orleans, will open its sixth location on Woodway this spring.

The new location (1391 S. Voss Rd.) will be nestled in the Woodway Mall and S. Voss Road, near familiar apparel locations Paris Texas Apparel Co and Emerson Sloan.

Shoppers can expect a variety of boho-chic clothing, shoes and accessories for women of all ages. Flagship brands include Misa Los Angeles, Dolce Vita, Sofia, Hunter Bell NYC and Cami NYC.

The new Woodway outpost is considered a must-have contemporary boutique for the Memorial, Tanglewood and Briargrove neighborhoods. It joins Houston presences in River Oaks, The Heights, Rice Village, CityCentre and The Woodlands.=

“We have a very engaging community here at Hemline,” franchisee Shannon Martin said in a statement. “Our approach to customer service is something that sets us apart. It’s more of a bespoke shopping experience that you can enjoy with three generations than ‘just another store’. »

Martin is originally from Louisiana and worked for Hemline for five years before opening his first franchise, Hemline CityCentre four years ago. It also owns Hemline Heights, which opened in March 2020.

Hemline currently operates 30 other locations in seven states, including Louisiana, Alabama, Florida, Georgia, Mississippi, Tennessee and Texas.

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